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Posts Tagged ‘management’

It’s Your Ship: Management Techniques from the Best Damn Ship in the Navy

March 8th, 2010 MaDooC No comments

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Other than the sobering fact that real lives are regularly at stake, running a navy ship is a lot like running a business: leaders of both must get the most out of their crews to operate at peak efficiency and complete the tasks at hand. As commander of the highly acclaimed USS Benfold, Captain D. Michael Abrashoff irrefutably demonstrated how prog[Read More]

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Financial Management: Theory & Practice (with Thomson ONE – Business School Edition 1-Year Printed Access Card)

January 15th, 2010 MaDooC No comments
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Marketing Management (13th Edition)

November 26th, 2009 MaDooC No comments

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Kotler/Keller is the gold standard in the marketing management discipline because it continues to reflect the latest changes in marketing theory and practice. Topics covered include brand equity, customer value analysis, database marketing, e-commerce, value networks, hybrid channels, supply chain management, segmentation, targeting, positioning[Read More]

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Human Resource Management

November 21st, 2009 MaDooC No comments
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Take the most current look at human resource management and its impact on the success of organizations today with the latest edition of HUMAN RESOURCE MANAGEMENT from Mathis/Jackson. Whether you are currently a practicing human resource management professional or plan to use HR knowledge in your career this comprehensive market-leading text has the[Read More]
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Fundamentals of Financial Management, Concise Edition (with Thomson ONE – Business School Edition)

November 9th, 2009 MaDooC No comments

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Discover the latest theory, trusted research, real-world examples, and use of financial technology with the leading choice in corporate finance texts, Brigham/Houston's FUNDAMENTALS OF FINANCIAL MANAGEMENT, CONCISE EDITION, Sixth Edition. As concise as it is easy to understand, this complete introduction to corporate finance puts you on the forefro[Read More]

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Reframing Organizations: Artistry, Choice and Leadership (JOSSEY-BASS BUSINESS & MANAGEMENT SERIES)

November 4th, 2009 MaDooC No comments

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At a time when managers everywhere are seeking strong but sensible ways to reorient their companies for the coming millennium, a new edition of Reframing Organizations: Artistry, Choice, and Leadership, by Lee Bolman and Terrence Deal, reintroduces the bestselling authors' clear and insightful approach to "big picture" management. Updated exam[Read More]

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A Guide to the Project Management Body of Knowledge: (Pmbok Guide)

October 21st, 2009 MaDooC No comments
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The PMBOK9(r) Guide - Fourth Edition continues the tradition of excellence in project management with a standard that is even easier to understand and implement, with improved consistency and greater clarification. Standard language has been incorporated throughout the document to aid reader understanding. New data flow diagrams clarify input[Read More]
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